Meetings Mindset®
Meetings Mindset® at IMEX 2011, Before IMEX, Onsite at IMEX, After IMEX
We don’t want you to just be at IMEX...we want you to be your best at IMEX.
Whether you are attending IMEX as an exhibitor, visitor or hosted buyer we believe that you are the most important element of the exhibition and we want to help you perform at your very best.
What is Meetings Mindset®?
Delegates are the most important cogs in the machine.
Meetings Mindset® want to put delegate performance at the heart of great meetings and events by giving them the tools to maximise their meetings experience. Believing it is the practical, physical, mental and behavioural performance of the meeting participant that lies at the heart of improved ROI.
"No matter how great the onsite logistics, transport, venue, meeting environment or content is, a meeting or event is nothing without attendees and how they prepare and perform has a direct impact on what they produce, all of which lies at the heart of creating effective meetings and events."
Jon Bradshaw, Founder and CEO, Meetings Mindset®.
Using the latest research from behavioural science, as well as mainstream knowledge on human performance, Meetings Mindset® have created a compelling portfolio of online and on-site products and services.
Read an interview with Jon Bradshaw from the February 2011 issue of m&it magazine.
Before IMEX
Meetings Mindset® Online Performance Center
IMEX was the first show anywhere in the world to offer registered participants access to the Meetings Mindset® Online Performance Center. Here attendees were encouraged to get curious about why they were attending the show and assisted in setting specific and measurable goals for their show experience. They were introduced to a variety of practical tips, tools and techniques to help achieve them. This innovative web based platform is an industry first and provides an exciting new aspect to meeting ROI.
Onsite at IMEX
Meetings Mindset® Pit Stops
There were two Meetings Mindset® Pit Stops at IMEX in Frankfurt. The first was located in the hosted buyer lounge and offered clothed massages to buyers. The second was on the show floor and offered brain training and practical tips on improving onsite meeting performance.
Presentation
Jon Bradshaw, Founder & CEO of Meetings Mindset® presented an “Are you in the Meetings Mindset®?” session at the Professional Development and Innovation Pavilion on Wednesday 25 May. His interactive, humorous and powerful session, which has been delivered in over 10 countries, links to the foundation of practical, mental and physical meetings performance and leaves you motivated, confident and ready to meet like never before.
Food and Beverage
How attendees physically perform onsite is also key to the Meetings Mindset® message. At each food outlet there was information on the best type of food for the body and brain.
After IMEX
Attendees could log into their IMEX account and access the Meetings Mindset® Online Performance Center until 30 June 2011 to review the goals they set prior to the show and rate their performance on each – resulting in a self certification document that can be used to aid future meetings performance.
For more information please contact Jon Bradshaw, Founder and CEO, Meetings Mindset® jon@meetingsmindset.com or visit www.meetingsmindset.com.
